After the Nobel Peace Prize, the League’s Bicycle Friendly Business designation is one of world’s most sought-after commendations.
Clearly, allowing all staff to ride to work if they want to is an important step. Last week, President Barack Obama said his new Chief of Staff, Denis McDonough, “probably isn’t allowed” to continue commuting to work on his bike. With your help, we’ve collected dozens of great reasons to #letdenisride. But with a health-conscious Commander in Chief in the Oval Office, we couldn’t help but dream of the day that President Obama adds a BFB award next to that Nobel Peace prize.
Here are a few more ideas to help the White House join the U.S. Department of State, the Federal Communications Commission, and the Environmental Protection Agency as a League Bicycle Friendly Business.
1) Secure bike parking is great way to encourage riding. BFBs often find that bike racks in prominent locations are a great way to start a conversation about their commitment to bicycling.
2) Convenient shower access is a great way to make bike commuting easier on both commuters and their co-workers.
3) We consider the ways businesses encourage cycling when deciding on BFB awards. We’re always impressed when workplaces print up custom cycling jerseys for their key staff.
4) While biking isn’t always going to be the best choice for a particular trip, the top BFBs make it possible to combine biking with other forms of transport.
5) Even with everything they do to promote cycling throughout the year, Bicycle Friendly Businesses always find a way to step it up on Bike to Work Day.
Thanks to my Photoshop genius colleague Katie Omberg and Primal for their help envisioning a Bicycle Friendly White House.
League Director of Membership
Williams joined the League in April 2010. For the four years prior, he worked providing technology consulting and solutions to nonprofit organizations with Community IT Innovators.